What is the hottest mobile trend for 2010? The answer seems obvious. It’s Foursquare, the Twitter of 2010, the leading location-based social network which, with a game aspect, encourages people to explore their neighborhoods via their smartphones, share their visits with local attractions, events and businesses and gives them rewards when they do so.





Further than that, Foursquare, which in April 2010 reached a million users in just over a year of existence, is driving new online strategies for businesses. It offers them multiple ways to attract customers and gain qualitative and quantitative feedback on their establishment. If you own a “physical” retail business such as a shop, a restaurant, a bar, a hotel, etc,. find 6 ways to use Foursquare in order to boost your sales and increase your customers’ loyalty:



Read More>>>>http://www.webseoanalytics.com/blog/6-ways-to-optimize-your-business-with-foursquare/ http://amplify.com/u/bxc8e

What is the hottest mobile trend for 2010? The answer seems obvious. It’s Foursquare, the Twitter of 2010, t... http://amplify.com/u/bxc8e

The duplicate content is one of the major problems that most of the websites face. Search engines are also aff... http://amplify.com/u/bxc6c

The duplicate content is one of the major problems that most of the websites face. Search engines are also affected since they waste valuable resources in order to crawl, analyze and detect those pages. Finally since the duplicate content reduces the quality of the search results, this problem also affects the search engine users. So how can we solve this problem once and for all?





In this article we will focus on the root of the problem, we’ll see why it can be a major issue for the search engines and for the websites and we will explain how duplicate content affects SEO. In the next article we’ll examine in detail the most common web development and SEO mistakes that lead to duplicate content problems and we’ll suggest ways to solve the issue.



Read More....http://www.webseoanalytics.com/blog/duplicate-content-the-effects-on-search-engine-rankings/ http://amplify.com/u/bxc6c

Check your website's rankings for a keywords list



The Keyword Battle allows you to check your Search Engine Rankings and compare them with your Competitors.



This Keyword Ranking Checker is powerful SEO tool that helps you monitor the changes on the Rankings of your website. Select the list of keywords that you are aiming at and the websites you would like to oppose. You will be able to discover immediately if the websites rank for those keywords in the major Search Engines: Google, Yahoo! and Bing. Additionally this clever tool enables you to check the position of your competitors and compare their results with yours.



Read More.....http://www.webseoanalytics.com/free/seo-tools/keyword-competition-checker.php http://amplify.com/u/bwu2b

Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social me... http://amplify.com/u/bwu1z

Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.



What’s New This Week?

Facebook Announces Real-Time Analytics for Social Plugins: This gives Facebook page admins “access to real-time analytics to optimize Like buttons across both your site and on Facebook.” It’s another little upgrade to help you get more out of your Facebook marketing.



Read More... http://www.socialmediaexaminer.com/social-analytics-and-more-this-week-in-social-media/ http://amplify.com/u/bwu1z

If you’re wondering why the Japanese earthquake didn’t hit this week’s top Twitter trends chart, it’s ... http://amplify.com/u/bwu1l

If you’re wondering why the Japanese earthquake didn’t hit this week’s top Twitter trends chart, it’s because the majority of the data was aggregated before the quake hit on Friday. We expect to see talk of the news and devastation to show strongly on next week’s chart.



Meanwhile, the Twitterverse still belongs to Charlie Sheen, his social media popularity fueled by some strange livestreaming and a tweeted search for a new intern.



Read more..... http://mashable.com/2011/03/12/twitter-trends-6/ http://amplify.com/u/bwu1l

For marketers who are new to social media, one of the most confusing components of social media tis the concept of "listening." Or as it's becoming more commonly referred to, "social media monitoring."



Perhaps it's largely due to the fact that the ability to "listen" at least in an online context was never really contemplated in the early days of online marketing.



Then came social media and the development of monitoring tools such as Sprout Social, Radian 6 and Scout Labs to name a few.



Read More....http://hubpages.com/hub/The-Social-Media-Road-Trip-Workshop http://amplify.com/u/bw6yw

Social media has become an insanely useful tool over the past few years in terms of marketing and advertising – we all know that. Plenty of articles, blogs and other social media hounds have already touched on this topic.



Unfortunately they all focus on the business side of the equation: how to promote yourself/your company, how to create an audience, how to create an image for yourself. What about the rest of the day? That is, assuming that you sleep eight hours and give yourself some time when you aren’t working on your social media business strategy. So, from someone who plays in both the shallow and deep ends of the social media pool, here are a few rules to live by.



Read More....http://www.business2community.com/social-media/5-rules-for-social-media-in-everyday-use-020425 http://amplify.com/u/bw6yr

For marketers who are new to social media, one of the most confusing components of social media tis the concep... http://amplify.com/u/bw6yw

Someone recently plowed into the mailbox in front of my house. I decided to replace it with a similar model. I was so familiar with this mailbox (so I thought) I barely glanced at the instructions. As I approached the end of my project, I realized I was holding pieces that should have gone in along the way.

This example serves as the backdrop for the social media experience created by many aloof businesses. They assume that traditional marketing tactics will readily translate over to the social media framework – a huge mistake.







Read More....http://smallbusiness.foxbusiness.com/marketing-sales/2011/03/23/does-social-media-like/ http://amplify.com/u/bw6yd

Social media has become an insanely useful tool over the past few years in terms of marketing and advertising ... http://amplify.com/u/bw6yr

Long Live Content Marketing!

Everybody talks about Social Media Marketing these days.

It’s the new buzzwor... http://amplify.com/u/bvpyy

Long Live Content Marketing!



Everybody talks about Social Media Marketing these days.



It’s the new buzzword, and everyone is a guru. NOT.



Social Media Marketing Sucks.



Repeat it with me. Social Media Marketing Sucks.



What were you planning to do – Get on twitter and start advertising your listings? Get a Facebook fan page and invite everyone to click ‘like’ and come to open houses?



Great – I was hoping to find another place where people can try to sell stuff to me!



The truth is that when people want to do “social media” marketing, what they really mean is Content Marketing.



What is Content Marketing?



Content Marketing is when you create an online catalogue of your knowledge (valuable content), and you interact and build relationships with people who are interested in it (marketing ).





Read More.....http://realestatemarketingrevealed.com/social-media-marketing-is-dead/ http://amplify.com/u/bvpyy

Consumers are looking for deeper relationships not a one night stand. A relationship, at its heart, is based on respect for each other while listening and providing value to the conversation. Too many brands don’t understand this and don’t know how to make the transition from mass marketing to mass customization. If you keep on bragging about brands on social media, you are increasing your chances of failure to 70%.

Women are more social and demand more commitment! Why am I talking about it? Because, if you are a company targeting through social media channels, you need to be more than one night night stands.



Read More... http://marketinomics.com/digital-marketing-2/social-media-marketing-digital-marketing-2/women-rule-social-media/ http://amplify.com/u/bvpyq

For a business it is important to focus on certain vital aspects for its development and promotion of the website to make it available globally. PPC Marketing requires database, emailing, software development, and other such tools that act as the major factors to link with online business marketing and development. Connecting the social media towards the business development and promotion involves many factors.



Objective



Decide on the business field with unique and beneficial stuff. Plan yourself with the short term and long term objective that makes you determined about your success path. Fix your target audience and prepare your site to meet their expectancy on time. Make your products and services clearly specified.



Read More...http://www.technshare.com/social-media-and-your-business-marketing/ http://amplify.com/u/bvpzs

Consumers are looking for deeper relationships not a one night stand. A relationship, at its heart, is based... http://amplify.com/u/bvpyq

One of the most common objections to social media is that it’s a fad; here today gone tomorrow. There is tru... http://amplify.com/u/bvfte

One of the most common objections to social media is that it’s a fad; here today gone tomorrow. There is truth in that the social media sites we have today grew out of other sites: LinkedIn (2003) evolved from SixDegrees (1997) and Friendster (2002), then MySpace (2006) gave way to Facebook (2004) when it opened itself up beyond college students in 2006. And this is not the end of the list by any stretch.



As long as human beings have the need to reach out and communicate, they will discover and push technologies to achieve that. I am still waiting for the technology that makes Star Trek’s transporter replace airplanes! In the meantime, the best way to do business globally is to pull together a social media strategy. Yet, a lot of business owners haven’t done so because of their objections to social media.



Read More.....http://www.openforum.com/idea-hub/topics/marketing/article/how-objections-to-social-media-are-killing-your-business-ivana-taylor http://amplify.com/u/bvfte

Coca-Cola is so famous, and infamous, that it’s a currency in at least one country. There are very few peopl... http://amplify.com/u/bvft1

Coca-Cola is so famous, and infamous, that it’s a currency in at least one country. There are very few people on the planet left that are not familiar with the brand, and yet the company feels compelled to establish its brand on social media channels. Coca-Cola seems to understand something that struggling small business owners don’t: Social media marketing is powerful, and you can generate more sales if you know how to use it.



Read More....http://bosmol.com/2011/03/coca-cola-makes-social-media-marketing-easy-for-the-rest-of-us.html?%2BInternet%2BMarketing%2BNews%29= http://amplify.com/u/bvft1

An increasing number of companies are hiring for the relatively new role of “corporate social strategist” ... http://amplify.com/u/bvfsz

An increasing number of companies are hiring for the relatively new role of “corporate social strategist” (Jeremiah Owyang recently published a list of more than 260 corporate social strategists on the brand/buyer side, followed up by a Twitter edition of the same list here) and there are thousands of self-proclaimed (and a few real) social media experts on Twitter. What are the qualifications for such a role? Answers are likely to vary widely based on knowledge, perspective, industry etc., but Charlie Sheen’s recent meteoric rise on Twitter aside (best not to rely on the perverse attraction of watching a drug-addled celebrity publicly self-destruct) here’s a shot at a minimum list of characteristics that enable social media success.



Read More....http://webbiquity.com/social-media-marketing/6-characteristics-of-social-media-winners/ http://amplify.com/u/bvfsz

http://myemail.constantcontact.com/Spring-Break-Surf---Skate-Camp-.html?soid=1102751453434&aid=Dl7BdPH3dzY

http://myemail.constantcontact.com/Spring-Break-Surf---Skate-Camp-.html?soid=1102751453434&aid=Dl7BdPH3dzY

Advertising is in deep trouble. The new economics driven by social media rejects the old advertising model as ... http://amplify.com/u/bujsx

Advertising is in deep trouble. The new economics driven by social media rejects the old advertising model as invasive, annoying, and anti-social. People have learned to ignore advertising. Meanwhile, click fraud, spam, and trolling are rampant.



Fortunately, Social Flights offers a unique way to attract the perfect customer to the perfect products. No more guessing, no more ad networks, no more throwing 20% of your revenue “at the cloud” hoping it will rain customers! Social Flights guarantees 100% engagement or you don’t pay.”



Read More....http://socialflights.com/blog/2011/03/12/social-flights-to-launch-travel-trader/ http://amplify.com/u/bujsx

If you’re wondering why the Japanese earthquake didn’t hit this week’s top Twitter trends chart, it’s ... http://amplify.com/u/bujsl

If you’re wondering why the Japanese earthquake didn’t hit this week’s top Twitter trends chart, it’s because the majority of the data was aggregated before the quake hit on Friday. We expect to see talk of the news and devastation to show strongly on next week’s chart.



Meanwhile, the Twitterverse still belongs to Charlie Sheen, his social media popularity fueled by some strange livestreaming and a tweeted search for a new intern.



Readhttp://mashable.com/2011/03/12/twitter-trends-6/ More... http://amplify.com/u/bujsl

n web search, one thing is certain; the decor is changing every day, as online visitors tend to elaborate thei... http://amplify.com/u/bujsc

n web search, one thing is certain; the decor is changing every day, as online visitors tend to elaborate their search and use more and more frequently online news sources.

Indeed, more and more people use Google or Yahoo News websites in order to read the latest news that interests them, not only regarding international social or political news, but for specific and more refined topics. Yahoo News has actually the largest online news audience worldwide.

By searching for a specific topic, numbers of press releases, optimized to be relevant to the topic, appear in the search engines from news sources.



Read More...http://www.webseoanalytics.com/blog/the-importance-of-press-releases/ http://amplify.com/u/bujsc

5 Ways You Might Be Failing at Local Marketing

Read more: http://ping.fm/34F02 http://amplify.com/u/bub0t

5 Ways You Might Be Failing at Local Marketing



Read more: http://blog.hubspot.com/blog/tabid/6307/bid/10677/5-Ways-You-Might-Be-Failing-at-Local-Marketing.aspx#ixzz1GaRFBW8N http://amplify.com/u/bub0t

Google Earth aerial photos show extent of quake damage | VentureBeat

Google Earth aerial photos show extent of quake damage | VentureBeat

with Real-Time Analytics

The lack of data about the actions of Facebook fans (and potential fans) is a point of frustration for many marketers. Previously, Facebook offered some basic analytics through its Insights application. But today, the social network giant turned its reporting dashboard into a real-time analytics tool.



Read More...http://www.olamoana.com/content/internet-marketing-feed http://amplify.com/u/bto9k

with Real-Time Analytics
The lack of data about the actions of Facebook fans (and potential fans) is a point o... http://amplify.com/u/bto9k

Previously we’ve discussed successful blogging topics for eCommerce companies as well as must-measure eComme... http://amplify.com/u/bto92

Previously we’ve discussed successful blogging topics for eCommerce companies as well as must-measure eCommerce blogging strategies. Today we wanted to demonstrate how blogging can increase your search engine rankings for your product pages. By now you probably understand how important blogging is for you eCommerce website in terms of generating more qualified traffic and creating more opportunity to get found, but how can it help those critical product pages ultimately rank higher in search engines?



Read More....www.olamoana.com http://amplify.com/u/bto92

Google Instant Previews is now available on mobile phones running Android 2.2+ or iOS 4.x.

The feature, which... http://amplify.com/u/bto8u

Google Instant Previews is now available on mobile phones running Android 2.2+ or iOS 4.x.



The feature, which is supported across 38 different languages, lets users preview a website before making the decision to click on a link. By selecting a magnifying glass icon next to a search result, users can browse the websites that appear on the first page of results. Tapping the page preview will open up the respective link.



We think that Google’s mobile implementation of Instant Previews is elegant. It’s also quite snappy — at least on my iPhone 4. Instant Previews will often showcase the mobile version of a web page, which is a nice touch.



When thinking about the overall utility for this type of feature, the best usage scenarios are probably times when users have limited bandwidth. Having said that, we do question how useful this feature will be for most users, because when Googling on the go, most users are just as likely to visit a page, wait a few seconds and then return to se http://amplify.com/u/bto8u

This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.



Showing people what a product does is a better way to catch their attention than telling them about it. Car salesmen encourage test drives, ice cream stores give out free samples, and I’d be willing to bet that few people purchase a Hanger Cascader without watching the infomercial first.



Your digital product is also more appealing when demonstrated. And the most affordable way to show people what your software does, even if you’re also offering a free trial, is often to produce a short screencast. These five free tools can help you get started.



read more....http://mashable.com/2011/03/08/screencast-tools/ http://amplify.com/u/btlt7

This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes article... http://amplify.com/u/btlt7

Warner Bros. has started delivering movies through Facebook, enabling U.S. users to rent titles for $3.

Now, ... http://amplify.com/u/btls1

Warner Bros. has started delivering movies through Facebook, enabling U.S. users to rent titles for $3.



Now, besides “liking” and commenting on the Dark Knight Facebook Page, you can also watch the movie directly from Facebook (the option is available from the menu on the left). That movie is the only one currently available for rental from the Warner Bros. catalog, with more to come in the following months.



Movies can also be rented for 30 Facebook Credits, an official payment option that enables users to buy virtual goods on Facebook. Renting a movie will give users a 48-hour window to watch it through their Facebook account; users are also able to comment on the movie, as well as pause it and continue watching later.



Ream more.... http://mashable.com/2011/03/08/warner-bros-movies-facebook/ http://amplify.com/u/btls1

11 Ways to Promote Your Event Using Social Media & Inbound Marketing

Chad Pollitt | Mar 01, 2011 | Comments: 0

No matter the size or prominence of the event you’re putting on or participating in, promoting it via the internet has lots of advantages.  Often times there is little to no cost and the event has the potential of going viral and reaching millions of people.  Even if you only want a small crowd for your event, promoting it on the internet will create lots of good inbound links for your website while helping your SEO andinbound marketing.  Below are eleven ways to promote your event using social media and inbound marketing.

Indirect Promotion:

1.  LinkedIn – Always include your event in the LinkedIn events area.  This will potentially expose LinkedIn users and your network to the event.



2.  Facebook – There is an events area in Facebook as well.  Including your event here will provide the same potential advantages as LinkedIn.



3.  Ning Networks – I am a member of two Ning.com networks:  SmallerIndiana.com andInternetMarketingClub.org.  Both of these communities allow event inclusion and promotion.



4.  Blog – Write a blog post about your event.  Make sure you include the events value proposition and provide a compelling argument for why people can’t miss it.



5.  Directories – There are lots of event directories on the internet you can submit your event to.  Some are more traditional directories that are event type specific.  For example, if your event is a webinar there are dozens of webinar directories that will allow you to include your listing for free.  Other services, such asEventbright allow you to submit your event, sell/give-a-way tickets, and promote your event.



6.  Press Release – There are plenty of free and paid PR websites out there for you to issue a press release.  One of my favorite free sites is PRLog.org.



7.  YouTube – Creating a promotional video for your event and posting it on YouTube has the potential of drumming up interest.

Direct Promotion:

8.  LinkedIn – After your event is uploaded to LinkedIn you can send personalized invitations to your connections.  Also, by including your event in the promotions tab of the appropriate LinkedIn groups you are a member of you’ll be promoting your event directly to the members of those groups.



9.  Facebook – You have the ability to personally invite your Facebook friends as well.  Don’t forget to “drip” the event on your Facebook wall every few days and increase the post frequency as the event date comes closer.  I recommend adding a link to the events page or blog post from your website to your Facebook post.



10.  Twitter – Drip some tweets regularly that promote your event.  Make sure you include a value proposition, the time and a link to register or RSVP.



11.  YouTube – Once your promotional video is posted on YouTube don’t forget to use the video on your blog, in tweets and Facebook wall posts.  This will assist you in creating excitement and buzz for your event.



Any of the above could be the catalyst that makes your event go viral.  Even if it doesn’t go viral to millions of people your promotion will prove fruitful if one relevant influencer takes notice and shares the event across their network.  Besides, your inbound marketing campaign will thank you.



Image Credit:  Yelp

See this Amp at http://amplify.com/u/bsa1y

11 Ways to Promote Your Event Using Social Media & Inbound Marketing http://amplify.com/u/bsa1y