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Friday, August 26, 2011

Pizza Hut Southern California's Facebook Page suffered a little social media embarrassment Thursday night, thanks to one little checkbox.



EDIT: As of 8:30pm Thursday, after being up for at least 3 hours, the Question was deleted.



Facebook Questions is a growing favorite among Facebook Page Owners. According to EdgeRankChecker.com's Chad Whittman, "[Facebook]’s current weight hierarchy is as follows: FB Questions > Video Update > Picture Update > Link Update > Status Update." It's no surprise that a large brand such as Pizza Hut would use Facebook Questions on their Fan Page, but it is surprising when their Questions contain profanity.



Read More....http://bit.ly/n23VRm http://amplify.com/u/a1bwq8
Pizza Hut Southern California's Facebook Page suffered a little social media embarrassment Thursday night, th... http://amplify.com/u/a1bwq8
Social Media is now the fastest way to get your message across in "Real Time." Now is the time to monetize yo... http://amplify.com/u/a1bwq2
Social Media is now the fastest way to get your message across in "Real Time." Now is the time to monetize your business with a maximum return of investment (ROI.) All over the world, people are discovering that the power of Facebook and social networking is becoming a viable advertising option to market products or services. It is a revolution on how we connect with one another.



Read More...http://bit.ly/nSzZ2e http://amplify.com/u/a1bwq2
There’s been lots of mention in the press about Facebook’s exploding popularity outside the U.S. – curr... http://amplify.com/u/a1bwp9
There’s been lots of mention in the press about Facebook’s exploding popularity outside the U.S. – currently there are over 500 million international Facebook users! But we haven’t seen any coverage about how this growth impacts the way multi-national brands think about social media marketing –until now. Based on the data we pulled from over 100,000+ promotions run on our platform, it’s clear that international users are not just using Facebook to interact with friends; they’re also on Facebook to engage with brands. This represents an enormous opportunity for global and regional brands to create targeted and relatively inexpensive viral marketing campaigns for fans throughout the world. In this post we’ll discuss the demographic trends you should be aware of, we’ll highlight some best practices for international social media marketing and we’ll showcase a very cool global campaign from Qatar Airways.



Read More...http://bit.ly/nNK12s http://amplify.com/u/a1bwp9
A colleague asked me the other day: “What do you say when clients tell you they don’t have time to listen... http://amplify.com/u/a1bwp7
A colleague asked me the other day: “What do you say when clients tell you they don’t have time to listen to social media conversation?”



It’s a good question.



But it’s one I’d answer with a “why wouldn’t you want to listen?”



Read More...http://www.forbes.com/sites/gyro/2011/08/25/social-marketing-starts-with-listening/?sf2068722=1 http://amplify.com/u/a1bwp7

Friday, August 19, 2011

Today's investment climate offers unprecedented opportunities. At Selective Benefit Specialists Inc., our mis... http://amplify.com/u/a1bkvh
Today's investment climate offers unprecedented opportunities. At Selective Benefit Specialists Inc., our mission is to help clients take advantage of those opportunities by providing them with three key tools:



Read More...http://www.selectivebenefitspecialists.com/ http://amplify.com/u/a1bkvh

Sunday, August 14, 2011

Of all the issues facing marketers when it comes to interactive strategy perhaps none is more important than ... http://amplify.com/u/a1b2fj
Of all the issues facing marketers when it comes to interactive strategy perhaps none is more important than determining how a social media branded page on Facebook is going to integrate with a branded website. Some brands have chosen to repurpose their website on their Facebook page but I believe this is a mistake. The people who use Facebook and friend your brand maybe a different segment then people who come to your website.



Read More...http://bit.ly/nmYeT8 http://amplify.com/u/a1b2fj
To delegate or not? This is actually the question commonly developing in management discussions regarding bu... http://amplify.com/u/a1b2fb
To delegate or not? This is actually the question commonly developing in management discussions regarding businesses’ Social Networking Marketing Campaigns. This is a excellent question. While you will uncover numerous factors a company must consider when creating this decision. You'll uncover pro’s and con’s to outsourcing any business operation. When determining, should you delegate a function that directly impacts brand image and customer engagement? For example; Social Networking Marketing, it’s crucial that you not make any rash options. Although each situation is exclusive, we feel companies should take full advantage of outsourcing.



Read More...http://bit.ly/ri1oVx http://amplify.com/u/a1b2fb
It’s something of an understatement to say social media is a moving target – especially for business owne... http://amplify.com/u/a1b2f4
It’s something of an understatement to say social media is a moving target – especially for business owners. Just when you feel like you have a handle on your strategy for one social medium, another platform surfaces and forces you to re-evaluate. The latest entrant is Google+, Google’s fast-growing challenge to Facebook and Twitter.



Read More...http://bit.ly/pqEDX9 http://amplify.com/u/a1b2f4
How can you accomplish your online branding goals as efficiently as possible?
Social Media Marketing (SMM) ha... http://amplify.com/u/a1b2er
How can you accomplish your online branding goals as efficiently as possible?

Social Media Marketing (SMM) has become a popular alternative for online business branding. Companies don't think of social sites (i.e. Twitter, Facebook, Myspace, Linkedin) as "websites for kids". They are valuable Internet marketing and networking resources for business. On the other hand, there are 4 major issues involved with diving into SMM without the proper knowledge and strategies. These can "make" or "break" your success in social media marketing:



http://www.olamoana.com/content/social-media-marketing-tips http://amplify.com/u/a1b2er