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Thursday, July 28, 2011

Even for a small business the use of social media marketing can boost sales and increase customer retention and brand loyalty. While it's difficult to evaluate the average performance of a Social Media strategy as it depends a lot on your industry and target audience, it's a fact that many large and small business have benefited greatly from going Social. The main aspects where a sound social media marketing strategy most often benefits sales are referrals (or word of mouth marketing), improving your brand image and knowing your audience better.


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