One of the most common objections to social media is that it’s a fad; here today gone tomorrow. There is truth in that the social media sites we have today grew out of other sites: LinkedIn (2003) evolved from SixDegrees (1997) and Friendster (2002), then MySpace (2006) gave way to Facebook (2004) when it opened itself up beyond college students in 2006. And this is not the end of the list by any stretch.
As long as human beings have the need to reach out and communicate, they will discover and push technologies to achieve that. I am still waiting for the technology that makes Star Trek’s transporter replace airplanes! In the meantime, the best way to do business globally is to pull together a social media strategy. Yet, a lot of business owners haven’t done so because of their objections to social media.
Read More.....http://www.openforum.com/idea-hub/topics/marketing/article/how-objections-to-social-media-are-killing-your-business-ivana-taylor http://amplify.com/u/bvfte